Cinetics : fueling entrepreneurial innovations through crowdfunding / Zhuoxin Li, Sirkka L. Jarvenpaa, Nisha Pattan.
The case examines how the founder of a startup company came up with the entrepreneurial idea and used Kickstarter as a platform to establish and grow his company. The case describes in detail the history of the company and charts out the crowdfunding campaigns that provided the company the initial f...
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Online Access: |
Full Text (via SAGE) |
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Main Authors: | , , |
Format: | eBook |
Language: | English |
Published: |
London :
Palgrave MacMillan UK,
2016.
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Series: | SAGE Knowledge. Cases.
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Subjects: |
Internet
Full Text (via SAGE)Online
Call Number: |
HG4751 .L5 2016
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HG4751 .L5 2016 | Available |