Pick n Pay : challenges faced in gaining market share by a South African retailer / Daniel Bentinck.
The case focuses on the main retail mix elements in the supermarket sector, namely location, customer experience, and price/promotion but inevitably interlinks with other departments. Pick n Pay, once the largest supermarket retailer in the country, has been losing market share to competitors. The S...
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| Online Access: |
Full Text (via SAGE) |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
London :
Graduate School of Business, University of Cape Town,
2018.
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| Series: | SAGE Knowledge. Cases.
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| Subjects: |
Internet
Full Text (via SAGE)Online
| Call Number: |
HF5469.23.S64 P533 2018
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| HF5469.23.S64 P533 2018 | Available |