BP's office of the chief technology officer. (B), Driving open innovation through an advocate team / Robert C. Wolcott & Michael J. Lippitz.
This case describes the evolution between 1999 and 2005 of an unusual innovation team within the office of the chief information officer at oil and gas giant BP. This team helped business units conceive, develop and implement novel, value-added applications for emerging information technologies. The...
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| Online Access: |
Full Text (via SAGE) |
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| Main Authors: | , |
| Format: | eBook |
| Language: | English |
| Published: |
[London] :
SAGE,
2016.
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| Series: | SAGE knowledge. Cases.
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| Subjects: |
Internet
Full Text (via SAGE)Online
| Call Number: |
HD9560.5
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| HD9560.5 | Available |