Selling sketches : the case of Artistically Yours (A) / Sanjeev Tripathi.
Ramesh is the founder of a startup 'Artistically Yours'. Ramesh wants the company to create a marketplace which brings together artists who can sketch a portrait and consumers who want to get a portrait sketched. However, Ramesh is not sure about whether consumers would value this offering...
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Full Text (via SAGE) |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
London :
Indian Institute of Management, Ahmedabad,
2016.
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| Series: | SAGE Knowledge. Cases.
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| Subjects: |
Internet
Full Text (via SAGE)Online
| Call Number: |
HF5415.33.I53 T75 2016
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| HF5415.33.I53 T75 2016 | Available |