Crisis communication cases from Asia : a cultural approach / edited by Krishnamurthy Sriramesh and Su Lin Yeo.

"This book analyzes crisis communication in Asia, focusing on how culture plays a central role in the way a crisis develops and is resolved. Using the case study method, this book offers the reader glimpses of the variety of cultures in the continent, displaying the complexity of the cross-cult...

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Bibliographic Details
Online Access: Full Text (via Taylor & Francis)
Other Authors: Yeo, Su Lin (Editor), Sriramesh, Krishnamurthy (Editor)
Format: eBook
Language:English
Published: New York, NY : Routledge, 2025.
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Call Number: HD49.3
HD49.3 Available