The psychology of influence : theory, research and practice / Joop van der Pligt and Michael Vliek.
Whether it's our choice of a new car or what we think about our neighbours, our opinions and attitudes are a way of negotiating the world around us. The Psychology of Influence explores how these preferences and behaviours are influenced and affected by the messages we receive in daily life. Fr...
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Full Text (via EBSCO) |
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| Main Authors: | , |
| Format: | eBook |
| Language: | English |
| Published: |
London :
Routledge, Taylor & Francis Group,
2017.
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| Subjects: |
Table of Contents:
- Preface
- Influence: definition, history and a model
- Introduction
- Pedagogic features: boxes, connections, and epilogues
- Attitudes and behaviour
- Persuasion through argumentation
- Cognitive heuristics
- Social heuristics
- Emotions and influence
- Punishment and reward
- Automatic influences on attitudes and behaviour
- Social norms and social comparison
- Modification of complex behaviour: from intentions to action
- Back to the future.