Innovation, product development and commercialization : case studies and key practices for market leadership / Dariush Rafinejad.

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Bibliographic Details
Online Access:	Full Text (via Skillsoft)
Main Author:	Rafinejad, Dariush, 1943-
Format:	Electronic eBook
Language:	English
Published:	Ft. Lauderdale, FL : J. Ross Pub., ©2007.
Subjects:	Product management. New products > Marketing. New products > Marketing Product management

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Full Text (via Skillsoft)

Holdings details from Online
Call Number:	HF5415.15 .R32 2007eb
HF5415.15 .R32 2007eb	Available