Perspectives on methodology in consumer research / edited by David Brinberg and Richard J. Lutz.

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Bibliographic Details
Other Authors:	Brinberg, David, Lutz, Richard John, 1947-
Format:	Book
Language:	English
Published:	New York : Springer-Verlag, ©1986.
Subjects:	Consumers > Research. Marketing research. Motivation research (Marketing)

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Call Number:	HF5415.3 P464 1986
HF5415.3 P464 1986	Available Place a Hold