The Myth of Television News [electronic resource] / Robert L. Stevenson and Kathryn P. White.

After critiquing the usual estimates of the importance of television as a source of news, the national audience for television news over a two-week period is identified from the 1974-1975 W.R. Simmons study (which uses a diary technique for gathering data). Analysis showed that, in the two-week peri...

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Bibliographic Details

Online Access:	Full Text (via ERIC)
Main Author:	Stevenson, Robert L.
Other Authors:	White, Kathryn P.
Format:	Electronic eBook
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1977.
Subjects:	Adults. Information Dissemination. News Media. Newspapers. Television. Television Research. Television Viewing.